Pop promo for Eurovision 2013

The UK might have a questionable history at the Eurovision Song Contest, but the country is already in with a chance of glory in 2013 as SquareZero has been tasked with creating a unique video for with Ukrainian starlet Zlata Ognevich.

We were asked to create an immersive animation for Zlata’s entry, Gravity, which will be performed at the Eurovision Finals in Malmo, Sweden in May.  After years of Eurovision disappointment, the British fans will have something to celebrate as the work of our Shoreditch-based outfit flies the flag for British design.

Square Zero, the award winning digital and 3D hologram content providers, previously scored a hit with another Eurovision favourite ABBA.

see the promo on YoutTube here.

Ismail Hanif, chairman of Square Zero, commented: “The decision to team up with Zlata was an obvious choice for us.  The Eurovision song contest is a fantastic opportunity to showcase Square Zero’s work in front of the whole of Europe, and we are confident that Ukraine and the UK will both have something to cheer about in Malmo come finals night!”

Viktoria Nekrasova, director for Zlata, commented: “It has been a tremendously creative and exciting experience working with the Square Zero team and this video really enhances Zlata's wonderful performance of Gravity.”

The Eurovision song contest will take place over 4 days, 14-18 May in Malmo, Sweden

Square Zero would like to thank producer Jamie Bourne and creative director Najma Bhatti for their work on this video.

About SquareZero

SquareZero is a digital motion graphics company for the creation of broadcast titles, special effects and character animation.

About Zlata Ognevich

Zlata Ognevich is an award-winning Ukrainian singer, and has been selected to represent Ukraine in the Eurovision Song Contest 2013 in Malmö, with the song Gravity.

3d Animation showreel

CGI animation has been a principle offering at SquareZero. We have expert 3d generalists and technical staff with many years combined experience using our principal software platform Maya. Our reel shows the wide range of applications and styles which have been rendered from our 3d machines.

Healthcare Showreel

With the our recent interactive app work last year we decided to update our showreel of healthcare projects. We have worked on three healthcare product TVCs as well as a range of explainers, TV graphics, medical visualisations and modes of action ( MOA ). Our work has ranged from complex full 3d animation to live action editing and motion design work. We have worked for diverse clients and agencies such as Ogilvy Health, Digitas, Sudler + Hennessey, the BBC, Paling Walters. We offer our expertise in any projects whether it requires clarity and detail through to slick editing or interesting design.  Contact here for more details.

SquareZero goes to Unii

Click on pic to see the movie

An exciting new networking website exclusively for UK university students called Unii.com launches on Monday 11th March 2013 and SquareZero has produced the video to tell students all about it.

Unii.com approached SquareZero as they believed a video explainer was the best way to communicate with their audience in the clearest way possible what their new website was all about.

It was quickly agreed that an animation would be the best approach as it could convey the messages in a simple, fun way and avoid lots of jargon and complexity.

SquareZero's Sarah Klan designed the animation which fitted the Unii website themes but added a lot of colour and fun to the way the site will look at launch. Critically the video brings out the key messages that the Unii team wanted for their audience; that it was exclusive for students and unlike other social networking sites your content would not be visible outside of this community. Three degrees of communication is also a big difference for this community and you have ability and communicate and share what you want with your friends, your University or all the Universities in the UK!

The clients reaction to the video was incredibly positive with their CEO" just loving it". Funnily enough, our Sarah was the pick of the voiceovers for this production too.

As Unii.com develops it will bring more opportunities to it's community and we hope the chance for SquareZero to produce some move videos which explain why it's so great to be a part of Unii.com

The only downside for the SquareZero team is that we won't be able to join it?
Take a look at Unii.com and if you or your kids are at University you can get involved in the competition http://competition.unii.com or simply sign up and join Unii.com now.