The iconic music artist has long been an advocate of hologram technology and in partnership with luxury retailer Selfridges, is using SquareZero's leading holographic content experience to raise the profile and impact of his new camera collection.
Tuesday 18 December 2012
Will.i.am hologram in Selfridges
SquareZero and Musion, the world leaders in holographic content and projection, began two months of spectacular retail experiences to help mark the global launch of will.i.am's new endeavour, the i.am+ camera range. SquareZero, who are specialists in 3D digital animation, created the content for the i.am+ launch. A Musion EyeCandy™ Lite holographic display was located in a specially designed area of the London department store. Branded to match i.am+’s styling, EyeCandy has been showing holographic i.am+ products beside floating questions directed to shoppers.
The iconic music artist has long been an advocate of hologram technology and in partnership with luxury retailer Selfridges, is using SquareZero's leading holographic content experience to raise the profile and impact of his new camera collection.
Will.i.am's team sent us the endorsement "Well done Ish to you and your team!! The client loved it and it looks stunning in store! Squarezero are making Xmas dreams come true :)"
The iconic music artist has long been an advocate of hologram technology and in partnership with luxury retailer Selfridges, is using SquareZero's leading holographic content experience to raise the profile and impact of his new camera collection.
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