The iconic music artist has long been an advocate of hologram technology and in partnership with luxury retailer Selfridges, is using SquareZero's leading holographic content experience to raise the profile and impact of his new camera collection.
Tuesday, 18 December 2012
Will.i.am hologram in Selfridges
SquareZero and Musion, the world leaders in holographic content and projection, began two months of spectacular retail experiences to help mark the global launch of will.i.am's new endeavour, the i.am+ camera range. SquareZero, who are specialists in 3D digital animation, created the content for the i.am+ launch. A Musion EyeCandy™ Lite holographic display was located in a specially designed area of the London department store. Branded to match i.am+’s styling, EyeCandy has been showing holographic i.am+ products beside floating questions directed to shoppers.
The iconic music artist has long been an advocate of hologram technology and in partnership with luxury retailer Selfridges, is using SquareZero's leading holographic content experience to raise the profile and impact of his new camera collection.
Will.i.am's team sent us the endorsement "Well done Ish to you and your team!! The client loved it and it looks stunning in store! Squarezero are making Xmas dreams come true :)"
The iconic music artist has long been an advocate of hologram technology and in partnership with luxury retailer Selfridges, is using SquareZero's leading holographic content experience to raise the profile and impact of his new camera collection.
Friday, 14 December 2012
IVCA Nominations
The IVCA Livecom awards are in January and SquareZero have submitted our Dita von Teese hologram. The projection content was entirely conceived, directed, animated and post-produced in house.
Showgirl Hologram for Christian Louboutin's 20 year retrospective at The Design Museum - by SquareZero for Christian Louboutin.
The two categories we have been nominated for are Cultural and The Arts and Heritage
SquareZero have been lucky to receive four IVCA awards previously:
LIVECOM 2010 Award for Innovation
LIVECOM 2010 Award for International Entertainment
Gold IVCA winners 2010 External Interactive Media
LIVECOM 2007 Award winners for Innovation
Merry Xmas
Tuesday, 4 December 2012
SquareZero has a new Xmas tree !
We are all very busy working on jobs under NDA so here's a nice picture of Lauren decorating our swish new xmas tree to fill the festive gap.
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