Monday, 24 January 2011

3d Transport system planning



Leading transport consultants for city planning Steer Davies Gleave (SDG),were hired by the Canadian city of Hamilton to produce a design and feasibility study for a light-rail transit tram line. SDG required SquareZero's Jonson Jewell to create a 3d simulation of the Hamilton streets as they would look with the tram system in place. As well as the tram itself pedestrian crossings and re-routed traffic had to be illustrated in detail. The animation was rendered in Maya and composited using Nuke. See the animation here.

Wednesday, 19 January 2011

Mr Snuffles on the Underground





Sarah Klan one of our talented animators has been selected to show a short piece of her work across London's underground stations in the Smile for London campaign. The creative intermissions show on selected stations between 17th and 28th January. The idea is to to beat the January blues with a showcase of film, art and animation. The films will be displayed on digital platform screens across the stations weekday mornings and evenings during the rush hour commute. The Mr Snuffles film can be seen here on Vimeo.

This is not SquareZero's first content for the CBS cross track platform system. We previously produced a British Legion commercial featuring the Poppy Man character. You can see details in this  blog entry.