SquareZero were asked by Toast and ad agency The Gate to create digital signage for the royal British Legion. The campaign features a man created from poppies and this was the first time he appeared in motion away from print. Live action was filmed by the campaign photographer Spencer Rowell and SquareZero's Jon Ossitt created the poppy man in Maya. Olly Tyler composited the sequence in Shake. The sequence went out all across London tube stations on the CBS Cross-Track platform ( XTP ) and also was displayed across the vast screen during the opening period of the new Westfield mega mall in west London.
Thursday, 20 November 2008
Monday, 17 November 2008
CBeebies pilots on air
We created a journey through a comic book's pages as a title sequence for CBeebies superhero show 'Captain Adorable'. George Cheng designed and animated the sequence using AfterEffects and Photoshop.
At the same time CBeebies released another pilot with the same star; Justin Fletcher. The show titled 'Humphrey' features Justin driving through the countryside in his Morris Traveller. A design and animation based on children's drawings was created by Sarah Klan and completed alongside captain Adorable.
Tuesday, 4 November 2008
U So Daze
We have finally released the pop promo for the song 'U So Daze' by Jason Kealer. This project was made in the summer and is designed and directed by Najma. All animation by the squareZero crew in downtime.
Discovery channel idents
Discovery chose US London and Toast to direct and produce a series of idents which SquareZero post-produced with compositing, grading and animation. The first set of idents were in a Peter Gabriel 'Sledgehammer' style of stop frame animtion. The others including this one shown here had a much more interactive line drawing animation.
Monday, 3 November 2008
SquareZero sponsor at Promax awards
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