Monday, 28 March 2011

Formula One themed hologram




Squarezero produced another attention grabbing holographic Musion3d sequence in February. Colt is a principle European information delivery platform, delivering IT managed services. The graphics highlighted the Formula One attributes of speed, performance, teamwork etc in direct association with the Colt brand. The sequence featured a glass-like Formula One car, engine, components, chequered flag and pitstop crew. The sequence was made for events company Icon and designed by SquareZero's Najma Bhatti. Icon is a global leader in branding implementation and has played a pivotal role in the scoping, design application, preparation and installation of Colt’s new identity across Europe and India. View movie here.