Monday, 1 September 2008

SportsXchange channel brand on air!


The Squarezero team have been busy building graphics sequences for the new sky channel SportsXchange. We successfully delivered the channels identity creating a distinctive range of branded sequences; incorporating specially treated live action, compositing and editing. The channel can be viewed on Sky EPG number 456 or online at www.sportsxchange.tv

This experience builds on Squarezero's successful track record of creating exciting channel brands, examples of which can be viewed on our showreel.

Friday, 15 August 2008

Kerwhizz and Kids Animations

We have recently been busy coming up with ideas and design pitches for kids television shows. We have lots of previous experience in kids animation and graphics. We can't publish our show ideas here as they are work in progress and not yet revealed to any production companies. SquareZero last year worked on all the major design development of CBBC's new show Kerwhizz which is currently in production. Kerwhizz is a building and racing kid's game show mixing CG and live action elements. We designed the characters, vehicles and environments.

Tuesday, 29 July 2008

Architectural visualisations

We have been creating architectural walk throughs and visuals as test sequences for the property market. Some genuine building designs were interpreted into landscapes and interior views for the 3d WOWvx holographic screen display.

Monday, 28 July 2008

Mazda Viral

Designed and shot by Maverick this viral for the Mazda MX-5 Roadster Coupe. The sequences highlight the new cars electric sun roof in a funny way. All compositing, animation and special effects were done in house at SquareZero. A very complex Final Cut Pro offline from Maverik had to be unpicked and reassembled in Shake. 2007





Thursday, 24 July 2008

3d PLASMA SCREEN AT CANNES LIONS


JUNE 2008
The team were in Cannes showing our latest work to the advertising world.   We had a specially prepared selection of movies made for the 3d WOWvx screen. SquareZero's stand drew in a lot of interest for our visuals and directors due to the unusual screening format.

KEVAN MORETTI JOINS SQUAREZERO


MAY 2008
SquareZero has appointed Kevan Moretti as commercial director.  Kevan was one of the founders of iKnowledge Ltd a pioneering TV sports graphics company which was acquired by the Press Association in June 2006. Kevan stood down from the board of iKnowledge earlier on May 25th. Kevan’s background is in the marketing, commercial development and deployment of IT and TV production services.

CONTENT PROVIDERS FOR 3d PLASMA SCREENS






APRIL 2008
The incredible WOWvx lenticular plasma screens provide a true 3d depth picture without the use of glasses. SquareZero mastered the art of creating the holographic depth images with the award winning Toyota Auris launch. Now Philips have recognised us as an official content designer and provision service. Our toyota sequence can be seen on their website along with more details about the technology.


Philips 3D Solutions 42” 3D WOW display has enhanced depth performance features an out-of-screen performance, whereby objects virtually fly in front of the screen, it immediately grabs the attention of the viewer. Philips 3D WOW display is intended for use in media rich environments such as stores and shopping malls to attract the visitors’ attention and leave them with an extraordinary and entertaining 3D experience. Now available from SquareZero - an official content provider of Philips' 3D screens in the UK.

Speedo LZR Racer launch using Musion technology


FEBUARY 2008
Speedo International Limited, commissioned SquareZero to create an enthralling presentation on the Musion Eyeliner System for the Launch of Speedo’s new swimsuit: The Fastskin LZR Racer. The launch, also celebrating Speedo’s 80th year, took place globally in New York, London, Sydney and Tokyo, on February 12th 2008. Pentland were the commissioning agency dealing with Speedo's account.